TripInsurance.com listened… and is heard

TripInsurance.comTake a look at how one company – TripInsurance.com – implemented their content marketing strategy and specifically used Social Media Analytics to listen and learn about what its audience was looking for online. This SocialEars White Paper shows 3 critical steps that TripInsurance.com took using SocialEars to improve their content marketing strategy.
Social Listening with Analytics brings us an organization focus by providing us with measurements of trends and competitive activity in a way that improves our bottom line.
Dan Skilken
Dan Skilken, CEO of TripInsurance.com
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